Business Model
25%Aflac's revenue engine is anchored in a large insurance in-force block with persistency rates of 92.8% in Japan and 79.3% in the U.S., making premium income highly predictable and recurring. Two-country concentration (Japan at over 55% of adjusted revenues) and Japan's heavy tilt toward cancer insurance (roughly 14 million of its 22 million policies in force) limit diversification. U.S. distribution relies on a labor-intensive worksite agent model, constraining operating leverage, and Japan's in-force block is contracting as limited-pay products reach paid-up status.
Competitive Advantages
40%Aflac's competitive advantages rest primarily on its entrenched position in Japan cancer insurance (70% market share built over 50 years) and the modest switching costs created by policyholder re-underwriting risk. Network effects are absent, and there is no patent-based innovation barrier; Aflac competes on distribution depth and brand recognition rather than structural moat.
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